The Ultimate Guide To What Is A Secondary Dimension In Google Analytics

Examine This Report on What Is A Secondary Dimension In Google Analytics

If this does not sound clear, right here are some examples: A purchase takes place on a web site. Its dimensions can be (however are not restricted to): Deal ID Voucher code Most current web traffic resource, etc. An individual visit to a site, and also we send the occasion login to Google Analytics. That event's custom-made measurements may be: Login approach Individual ID, and so on.


Also though there are many measurements in Google Analytics, they can not cover all the possible situations. Therefore personalized measurements are needed. Things like Web page link are global and apply to several instances, yet what if your company offers online programs (like I do)? In Google Analytics, you will certainly not locate any dimensions related specifically to on the internet programs.


9%+ of organizations making use of GA have absolutely nothing to do with courses. And that's why anything related especially to on-line training courses should be set up by hand. Get In Personalized Dimensions. In this post, I will certainly not dive deeper right into custom-made measurements in Universal Analytics. If you intend to do so, read this guide.




The extent defines to which occasions the measurement will apply. In Universal Analytics, there were 4 ranges: User-scoped custom dimensions are related to all the hits of a user (hit is an event, pageview, and so on). If you send out Customer ID as a customized measurement, it will certainly be applied to all the hits of that specific session As well as to all the future hits sent out by that customer (as long as the GA cookie stays the same).

How What Is A Secondary Dimension In Google Analytics can Save You Time, Stress, and Money.

As an example, you might send the session ID customized dimension, and also even if you send it with the last event of the session, all the previous events (of the same session) will get the worth (What Is A Secondary Dimension In Google Analytics). This is done in the backend of Google Analytics. dimension uses only to that particular event/hit (with which the measurement was sent)


Even if you send out numerous products with the very same transaction, each item might have various values in their product-scoped custom-made dimensions, e. g.


Why am I telling you this? In Google Analytics 4, the session extent is no longer available (at the very least in custom dimensions). If you desire to use a dimension to all the events of a certain session, you must send that measurement with every occasion (that can be done on the code level (gtag) or in GTM).

About What Is A Secondary Dimension In Google Analytics

It can be in a cookie, information layer, or elsewhere. From currently on, customized dimensions are either hit-scoped or user-scoped (previously understood as Customer Residences). User-scoped custom-made dimensions in GA4 work likewise to the user-scoped dimensions in Universal Analytics however with some differences: In Universal Analytics, a user-scoped custom-made measurement (embed in the middle of the user session) was applied to Source EVERY occasion of the same session (also if some event happened before the measurement was set).


Despite the fact that you can send customized product information to GA4, currently, there is no other way to see it in records properly. With any luck, this will certainly be altered in the future. Or am I missing something? (allow me recognize). GA4 currently sustains item-scoped custom-made dimensions. Eventually in the past, Google claimed that session-scoped personalized dimensions in GA4 would be available also.


Yet when it comes to personalized measurements, this scope is still not readily available. And currently, allow's transfer to the 2nd component of this post, where I will certainly show you just how to configure personalized dimensions and also where to locate them in Google Analytics 4 reports. Initially, let me begin with a general review of the procedure, and afterwards we'll take a look at an instance.




If you utilize it to mostly stream data to Big, Question and afterwards do the analysis there, you can send out any customized specifications you want, and also they will certainly be noticeable in Big, Inquiry. You can just send out the occasion name, claim, "joined_waiting_list" and after that consist of the specification "course_name". Which's it.

Some Known Facts About What Is A Secondary Dimension In Google Analytics.

In that instance, you will certainly require to: Register a specification as a customized interpretation Begin sending personalized specifications with the occasions you desire The order DOES NOT issue right here. But you must do that virtually at the exact same time. If you start sending the specification to Google Analytics 4 and only register it as a custom-made dimension, say, one week later on, your reports will certainly be missing out on that a person week of information (because the registration of a personalized measurement is not my company retroactive).


Every single time a visitor clicks a menu product, I will send an event and two extra specifications (that I will later on sign up as personalized measurements), menu_item_url, and also menu_item_name.: Food selection link click tracking trigger conditions vary on most web sites (as a result of different click courses, IDs, etc). Try to do your ideal to use this instance.


Go to Google Tag Manager > Causes > New > Just Hyperlinks. Maintain the trigger established to "All web link clicks" and also conserve the trigger (What Is A Secondary Dimension In Google Analytics). By developing this trigger, we will certainly allow the link-tracking performance in Google Tag Supervisor. Go to Variables > Configure (in the "Built-in Variables" area) and also allow all Click-related variables.


Go to your internet site and click any of the menu web links. go to my blog Actually, click at the very least 2 of them. Return to the sneak peek setting, as well as you ought to start seeing Link Click occasions in the preview mode. Click the initial Link, Click occasion as well as most likely to the Variables tab of the sneak peek mode.